In the rapidly evolving hospitality industry, hotel websites have become indispensable tools for attracting and retaining guests. This article explores the latest trends in Hotel Website Development and highlights the essential features that every modern hotel should have.
Benefits of Hotel Website Development
Cost savings
Many hotels think that web development will cost more. However, this is a solution that saves a lot of costs. Why? When developing a professional hotel website, you can easily promote your brand, image, and services 24/7 without being interrupted by any factors. Besides, customer care and consulting also become simpler and more convenient than ever.
Furthermore, with a professional website, you can easily control the number of guests, room status, revenue, … with modern, smart management tools integrated on the web.
Find potential customers
One of the benefits of developing a professional hotel website is to attract a large number of potential customers. The number of people using the Internet to search for services and products before choosing is increasing rapidly.
Therefore, hotel businesses that want to reach more potential customers need to develop a professional website. This helps you quickly attract a large number of customers who want to search and book your hotel.
Effective brand PR method
Hotel service customers are most interested in the quality of the rooms and the professionalism and thoughtfulness of the hotel. Therefore, creating a website provides a great “representative” on the Internet.
Owning a hotel website with a clear category, attractive content and beautiful images helps the hotel easily create trust with customers. This is considered the simplest and most economical way to PR the brand and bring high efficiency.
Easy to deploy advertising campaigns
Developing a professional hotel website helps businesses easily deploy advertising, marketing, PR programs, … quickly, through advertising channels such as Facebook, Google or SEO Web.
This method is a great opportunity to connect and quickly reach many potential customers who want to book rooms domestically and internationally. At the same time, it also helps increase business profits when the hotel business market is increasingly competitive.
Hotel Website Development Trends
Levinci will suggest some popular hotel website development trends that you should apply:
Intuitive and vivid Website
Using high-quality photo and video technology to display services and hotels in a realistic and vivid way. This method is becoming a popular trend, making the website interface more attractive and appealing to customers.
Advanced technology and convenient functions
Hotel websites need to integrate advanced features such as online booking, online support and easy promotion updates. Furthermore, businesses need to apply VR technology (virtual reality) to create a vivid 3D experience that allows customers to explore every detail of the hotel remotely.
Responsive Development
Website development must be compatible with all mobile devices to ensure customers have a great experience when accessing on phones, tablets, or desktops.
Integrating online advertising
Combine online marketing channels such as Facebook, Google Adwords and banner ads to promote the brand more effectively.
In short, hotel website development needs to focus on creating an attractive, convenient and professional online space to help customers easily access and experience your services in the best way.
The most essential features of Hotel Website Development
Online booking
The development of the Internet and search engines has created a habit of customers looking for hotel information before booking. Therefore, when developing a hotel or resort website, it is necessary to integrate a booking engine feature (online booking) to help customers easily search for room information, compare prices and book rooms directly on the website.
Online payment
Instead of paying cash after using the hotel, the online payment feature helps customers easily pay immediately upon booking. Customers can pay through banks, international payment systems or e-wallets. This feature is convenient, saves time and is suitable for foreign tourists when they need to book a room in any country.
News and promotions
This is a feature that allows hotel news such as promotions, recruitment news, hotel activities, etc. to be displayed directly on the hotel website. This helps customers easily grasp the necessary information and the hotel’s operating situation every time they have the opportunity to visit or search.
Customer reviews
Genuine reviews from past guests help potential customers trust the hotel’s claims about its amenities, service, and overall experience. Furthermore, reviews offer insights into guest experiences, helping hotels identify areas for improvement and enhance their offerings.
GPS location map
Most customers will learn and research carefully about the hotel before wanting to book a room. Therefore, you should integrate a GPS location map to clearly identify the hotel’s location on Google Map, showing the hotel’s location advantages. This helps customers easily search and visualize the location, increasing their decision to book a room.
Contact information
When developing a website, you should provide complete hotel information so that customers can easily contact you quickly when they need support. No one wants to spend a lot of time looking for a hotel phone number or email.
Hotel Website Development Service – Levinci
Levinci can develop hotel websites with all types of programming languages, especially quickly updating the latest programming technology with the desire to bring customers the most perfect website.
Levinci ensures that the website is developed according to requirements, complies with SEO standards and has the ability to expand in the future. In addition, Levinci will provide professional technical support, customer care services and regularly upgrades and improves so your website will always be updated with smart, modern applications and utilities, keeping up with domestic and international e-commerce trends.
Conclusion
In conclusion, by incorporating the latest trends and essential features, hotels can create online spaces that not only attract potential guests but also convert them into loyal customers. If you want to deploy a professional and modern hotel website, contact Levinci now!
